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Sam Jain's avatar

Very insightful point how there is still a whitespace to build the PIGAF layer for brands to leverage their fan economy more than they do right now. Would be great however if you can also share why brands need web3 to achieve this.

E.g. Starbucks could just launch odyssey as a simple mobile app, why include NFTs and points on-chain if they don't solve a problem?

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Felipe Ribbe's avatar

Great content! Thanks for sharing.

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