[Short #22] Sentiment + Digital Art

If you put a frame on it, it's basically the same right?

Whether you’re invested in NFTs, crypto, stocks, or even just holding cash, you’re probably some sort of down thanks to rising interest rates and inflation. I’ll still be here writing so I hope that’s one constant for y’all.

Before getting into the today’s topic around art, let’s see how folks are feeling:

Source

Source

YIKES! Might need to incorporate these indicators into my trading strategy moving forward (not financial advice). With the negative sentiment all around, it’ll be a pleasant respite for all the froth to settle down, allowing the builders to focus.

Anywayyy…

Last week, Cozomo de’ Medici (anonymous NFT collector who focuses on digital art) sent out a newsletter with a particularly interesting bit on Tradart (traditional art).

Cozomo de’ Medici @CozomoMedici

Tonight's Medici Minutes will blow minds. I've gotten my hands on a private 78-page Tradart industry report, meant for family offices, galleries, and auction houses And when I share with you what they wrote about NFTs, you will be shocked.

Medici’s shared a brief summary of what was in the private report:

You can subscribe to Medici Minutes here

My interest was piqued with these juicy yet vague details, so I scoured around for a public version of a similar report. Fortunately, there is one from Art Basel + UBS.

I wasn’t bored enough to read the 279 page report, but I figured I would do some unscientific analysis to see if this report aligns with Cozomo’s notes.

• Pages dedicated to NFTs (based on section title): At least 31, or 11% of the report.

• Mentions of the term “NFT”: 311. Stacked ranked against some other keywords just to provide an idea of where the term stands:

  • Art: 1,962

  • Sales: 1,119

  • Market: 936

  • Collector: 718

  • NFT: 311

  • Artist: 306

  • 2022: 272

  • Price: 179

  • Sotheby’s: 50

  • Ethereum: 29

  • Note these terms aren’t exclusive, eg: ‘art’ includes ‘artist’

• Lastly, in the ‘Outlook’ section of the report

pg. 254

This is interesting as this sentiment is coming from an audience that is 1) high net worth 2) global and 3) a large majority stating interest.

Though the motivations are different for the HNW audience, it’s clear that NFTs and digital art is not just for companies or the retail market. They’ll be coming to museums and galleries near you :)

PS

I’ll be in LA for the week starting tomorrow! If you’re in the area, maybe we can connect IRL if schedules allow, hit me up.